Boost Your Endorphins
"Boost Your Endorphins" is a fun and playful campaign by adidas to highlight some of their most famous shoes. In cooperation with the amsterdam based animation studio Woodwork Amsterdam, I directed and illustrated these fun visuals and videos. Each shoe comes with an icon that is picked up in the illustration and interacts with the shoe in the animation. Abstract shapes and colors create a world of their own for each shoe, which you playfully explore through the animation.
client: Adidas
angeny: Studio A
animation: Woodwork Amsterdam
representation: The Differen Folk